Created Soberania Rosa, a large-scale art installation for the Toy Story exhibition inspired by Lotso, the iconic pink bear from the franchise. The piece consisted of five MDF panels measuring 60 cm × 1 m (24 × 39 inches) each, incorporating approximately 300 repurposed toys per panel. The installation featured spray-painted surfaces, a custom LOTSO tag executed in a São Paulo graffiti style, and a hand-cut panel shaped like the character’s face. To create a multisensory experience, the artwork also released a strawberry scent, referencing Lotso’s signature fragrance. The project explored themes of nostalgia, urban art, and toy culture through a contemporary installation format.
Keywords: Disney, Pixar, Toy Story, Lotso, art installation, contemporary art, graffiti art, São Paulo graffiti, spray paint art, mixed media artwork, hand-cut MDF, toy art, assemblage art, immersive installation, exhibition design, pop culture art, street art, character-inspired artwork, experiential design.